We believe dining should be as intelligent as search.
Every day, millions of people know what they want to eat — but not where to find it. At the same time, restaurants prepare incredible dishes that never reach the people actively looking for them.
Chef.i exists to connect those two worlds.
We help diners discover the right dish for them, and we help restaurants become discoverable in the AI era.
100,000+
Menus Analyzed
1.5M+
Dishes Structured
51+
Dietary Profiles
140,000+
Restaurants Indexed
Our Story
Most restaurant platforms help people choose a restaurant based on their location.
We asked a different question:
What if technology could recommend the exact dish someone should order?
That simple idea became Chef.i.
As AI changes the way people search for information, we realized something even bigger:
Restaurants don't just need another ordering platform. They need to become discoverable inside the new generation of AI search.
Today, Chef.i connects diners, restaurants, and artificial intelligence through one continuously evolving platform.
Who We Help
For Diners
Finding food shouldn't require reading hundreds of reviews.
Chef.i analyzes real restaurant menus, dietary preferences, nutritional data, and contextual signals to recommend the right dish — not just another restaurant.
Whether someone follows Keto, Vegan, Gluten-Free, Kosher, Diabetic, or simply wants healthier options, Chef.i turns complicated decisions into confident ones.
For Restaurants
The way people discover restaurants is changing.
Search is becoming conversational. AI assistants are becoming the new recommendation engines.
Chef.i helps restaurants become visible where modern discovery happens while providing tools that increase revenue inside the restaurant itself.
From AI visibility and commission-free bookings to personalized QR menus and real-time promotions, every feature is designed around one goal:
Helping restaurants grow.
Why Now
For twenty years, restaurants optimized for Google.
Today they're entering a new era.
Millions of people now ask ChatGPT, Gemini and other AI assistants where to eat instead of typing keywords into search engines.
Most restaurants aren't prepared for that shift.
Chef.i helps bridge that gap by making restaurant data understandable for both humans and AI.
What Makes Us Different
Most platforms answer one question: “Where should I eat?”
Chef.i answers a much more valuable one: “What should I order?”
That single difference changes everything.
Behind every recommendation is a structured database of more than 1.5 million analyzed dishes, connected to dietary intelligence, restaurant context, menu data, and AI-powered matching.
For diners, it means better decisions. For restaurants, it means better visibility and more revenue.
Real Menus
Actual restaurant menus, not generic assumptions
Diet Intelligence
Diet and allergy data at the dish level
Aggregated Reviews
Reviews from multiple platforms combined
Review Summaries
Clear review summaries that cut through noise
Nutritionist Input
Professional nutritionist guidance when relevant
Context Awareness
Time, location, habits, and goals considered
Built for the AI Era
Chef.i is building the infrastructure that connects restaurants to the future of discovery.
As search evolves from keywords to conversations, restaurants need more than a website.
They need structured intelligence.
That is what we are building.
Our Team
Hanoch Paz
CEO & Co-Founder
Hanoch brings 20+ years of experience building and scaling startups. Owner of an Israeli Accelerator, he founded and sold Check-Up LTD, and has served as Senior Director and Executive with various startups. He leads Chef.i's vision and execution strategy.
Maya Schwartz
CMO & Co-Founder
Maya brings 20+ years of experience in venture capital, global business development, and strategy. Former VP of D-T investments fund in Israel for 9 years, Maya guides Chef.i's strategic direction and growth initiatives.
Nir Tuttnauer
CTO & Co-Founder
Nir is our Technological Co-Founder with a B.Sc in Computer Science and deep expertise in Agentive AI. He has developed similar AI-driven projects for the B2C and wellbeing segments, architecting Chef.i's advanced AI infrastructure.
Advisory Board
Chef.i is backed by food-industry leaders who've been shaping food tech, marketplaces, and AI-driven platforms for decades.
Our advisory board includes founders, executives, and investors behind some of the world's most influential food and commerce platforms—people who understand both scale and execution.
Nadav Sharon
EAT24 Founder & CEO
Nadav sold EAT24 for $150M after founding it as a bootstrap in the online food delivery industry. Now a serial entrepreneur, he splits his time between the Miami high-tech hub and Tel Aviv, bringing invaluable marketplace expertise to Chef.i.
Michael Reidbord
Fashion & Food Tech President
Michael B. Reidbord serves as President of both Food Tech and Fashion Tech Consortiums, with over 25 years of experience in startup growth and acceleration. Based in Boston, MA, he provides strategic guidance on scaling Chef.i's marketplace presence.
Ryan Reynolds
Marketing Executive | Ex-Uber, Amazon
Ryan P. Reynolds is a top-tier CMO and former Marketing Executive for Uber Eats and Amazon. Owner of WEST10WEST restaurant in NYC, he brings deep consumer insights and marketing expertise. He splits his time between Seattle, WA and NYC, helping Chef.i build brand recognition in key markets.
Join Us
Whether you're discovering your next meal, growing your restaurant, or looking to build the future of food technology — we'd love to hear from you.
Get in Touch