Asset – American
Asset transforms the Upper West Side dining scene into a masterclass of industrial-chic sophistication, where soaring vaulted ceilings and plush velvet banquettes are bathed in the warm, golden glow of a lively central bar. The air hums with a cosmopolitan energy as the kitchen turns out elevated American fare, marrying the smoky depth of wood-fired techniques with vibrant, seasonal ingredients to create a dining experience that feels both grand and intimately welcoming.
329 Columbus Avenue, New York, 10023 +1-212-517-1987 https://www.assetrestaurant.comRating: 4.4/5 (430 reviews)
Cuisine: American
Price range: $$$
What diners are saying
Celebrated for its trendy, artistic decor and upscale yet relaxed vibe, this spot impresses diners with complex flavors and memorable presentations. Guests rave about standout dishes like the short rib massaman curry, tuna sashimi, and the show-stopping tuna crispy rice, alongside brunch favorites like Korean fried chicken and waffles. While some note higher pricing, reviewers consistently highlight the attentive, efficient service and creative cocktails like the gochujang paloma, making it a highly recommended destination for both special occasions and happy hour.
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