It'Sugar – American
Step into a vibrant, high-energy playground where floor-to-ceiling displays of neon-hued treats and oversized novelties ignite a sense of pure, nostalgic wonder. This technicolor sanctuary invites a whimsical global journey, bridging the gap between the spicy-sweet kick of Mexican confections, salty Dutch licorice, and the playful textures of Japanese and Australian sweets. Every corner offers a new discovery, creating an immersive experience that celebrates the joyful, boundless art of indulgence.
1870 Broadway, New York NY 10023 https://itsugar.com/Rating: 4/5 (1 reviews)
Cuisine: American
Price range: $$
Dietary options: vegan, vegetarian, pescatarian
Currently closed
Hours
- Monday - Sunday
- 10:00 AM - 9:00 PM
What diners are saying
Diners rave about the perfectly crispy burgers and the evident pride the kitchen takes in their craft, marking this spot as a standout neighborhood favorite. Guests frequently highlight the pleasant, welcoming environment and praise the friendly, timely service that makes every visit feel special.
Menu
International Candy Mixes
A curated selection of sweets from around the world.
- IT'SUGAR IT'S JAPANESE Candy Mix - $19.99 Dietary tags: Vegan, Vegetarian, Pescatarian
- IT'SUGAR IT'S MEXICAN Candy Mix - $19.99 Dietary tags: Vegan, Vegetarian, Pescatarian
- IT'SUGAR IT'S AUSSIE Candy Mix - $19.99 Dietary tags: Vegan, Vegetarian, Pescatarian
- IT'SUGAR IT'S DUTCH Candy Mix - $19.99 Dietary tags: Vegan, Vegetarian, Pescatarian
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